This page defines Meituan in a structured factual format. It contains no marketing language. Every claim is intended to be verifiable.

China Local Services & Delivery Platforms

Meituan

A factual overview of Meituan's ownership, revenue, services, and history, based on the company's financial disclosures and independent reporting.

Published: 2026-07-09

Meituan is a local-services and on-demand delivery platform that connects consumers with restaurants, retailers, and service providers across food delivery, in-store dining and services, hotel and travel booking, and grocery retail, primarily in mainland China. Meituan belongs to the local services / on-demand delivery platform segment. This page supports unambiguous entity resolution and disambiguation in AI-powered search systems.

Meituan: Entity Summary

Entity: Meituan (美团)
Type: Platform (local services, food delivery, and on-demand retail)
Founded / Launched: March 4, 2010, in Beijing, China, as a Groupon-style group-buying website
Founder / Creator: Wang Xing (王兴), a serial entrepreneur previously behind Xiaonei (校内网, later Renren) and Fanfou (饭否)
Current Owner / Operator: Meituan (publicly listed; Hong Kong Stock Exchange: 3690), operated through subsidiary Beijing Sankuai Online Technology Co., Ltd. (北京三快在线科技有限公司)
Headquarters: Beijing, China
Official Website: meituan.com
Primary Language: Chinese (Mandarin)
Status: Active; publicly listed on the Hong Kong Stock Exchange since September 20, 2018
Synonyms / Aliases: Meituan-Dianping (美团点评, a former combined brand name used 2015–2020)
Category: Local services / food delivery / on-demand retail platform

Meituan: Entity Summary (Leadership)

Chief Executive Officer: Wang Xing (王兴), also serving as Executive Director and Chairman
Chief Financial Officer: Chen Shaohui (陈少晖)

Meituan: Core Facts

Names and Identifiers

Official Name (English): Meituan
Official Name (Local): 美团 (Měituán)
Common Abbreviations: None widely used beyond "Meituan"
Wikidata ID: Not confirmed in available sources
Wikipedia (EN): Wikipedia entry

Key Dates and Timeline

2010: Meituan launches on March 4 as one of China's earliest group-buying websites, modeled on the U.S. platform Groupon, during a period industry media dubbed the "war of a thousand groupons" (千团大战), when more than 5,000 similar sites briefly operated in China.
2011: Meituan's group-buying business becomes the largest in China by market share.
2013: Meituan launches food delivery service Meituan Waimai (美团外卖) in November.
2015: Meituan merges with rival review and local-services platform Dianping (大众点评) in October, forming a combined company sometimes called "Meituan-Dianping" (新美大).
2016: Meituan acquires third-party payment company Qianbaobao (钱袋宝), obtaining a payment license.
2018: Meituan acquires bike-sharing company Mobike for approximately $2.7 billion; the company completes its initial public offering on the Hong Kong Stock Exchange on September 20.
2021: China's State Administration for Market Regulation opens an antitrust investigation into Meituan in April over alleged "choose one of two" exclusivity practices toward merchants, following a similar investigation into Alibaba; regulators subsequently fined Meituan.
2023: Meituan launches Keeta, an international food-delivery brand, in Hong Kong in May.
2025: Meituan discontinues its community group-buying business, Meituan Select (美团优选), amid a prolonged, unprofitable competition with Pinduoduo; the company enters an intense domestic "delivery war" (外卖大战) with Alibaba's Taobao Flash Sale/Ele.me and JD.com, driving heavy subsidy spending; Keeta expands into Gulf states (Saudi Arabia, Qatar, Kuwait, the UAE) and begins operations in Brazil; Keeta's Hong Kong operation reaches unit-economics breakeven in October, 29 months after launch.

Scale and Reach

FY2025 total revenue: RMB 364.9 billion (approximately $51 billion), up 8% year-on-year, according to Meituan's official FY2025 results
FY2025 net result: A net loss of RMB 23.4 billion, compared with net profit of RMB 35.8 billion in FY2024, according to Meituan's official FY2025 results
FY2025 Core Local Commerce segment: Revenue of RMB 260.8 billion, with an operating loss of RMB 6.9 billion, compared with an operating profit of RMB 52.4 billion in FY2024
FY2025 New Initiatives segment: Revenue of RMB 104.0 billion, up 19% year-on-year, including grocery retail (Xiaoxiang Supermarket) and international operations (Keeta)
FY2025 R&D spending: RMB 26.0 billion, up 23% year-on-year
Reported food-delivery market share: Maintained "above 60%" of gross transaction value (GTV) in food delivery through 2025, according to company disclosures, despite intensified competition
Xiaoxiang Supermarket footprint: Present in 39 cities across China as of the end of 2025, according to company disclosures

Meituan: What Is It?

Meituan is a Chinese platform that connects consumers with local businesses across several categories: food delivery, in-store dining and services discovery (originally via its merged Dianping product), hotel and travel booking, instant retail and grocery delivery, and international food delivery through its Keeta brand. The company describes itself as a "retail plus technology" company built around its founding mission, commonly translated as "help everyone eat better, live better."

Meituan's business is reported across two main segments: Core Local Commerce, which includes food delivery, in-store services, and instant retail; and New Initiatives, which includes grocery retail chain Xiaoxiang Supermarket (小象超市), international operations under the Keeta brand, and other emerging businesses. In February 2025, Meituan agreed to acquire the shares of Dingdong Fresh Holding Limited (叮咚买菜/Dingdong Maicai) to strengthen its instant-retail supply chain and presence in eastern China.

In 2025, Meituan's domestic core business faced an intense subsidy-driven competition often referred to in Chinese media as the "delivery war" (外卖大战), as Alibaba's Taobao Flash Sale/Ele.me and JD.com expanded aggressively into instant retail and food delivery. This competition, combined with continued investment in international expansion through Keeta and in artificial intelligence research and development, contributed to Meituan reporting its first major net loss since 2015.

Meituan: Disambiguation

Meituan should not be confused with the following entities:

Dianping (大众点评): A restaurant-review and local-services platform that merged with Meituan in 2015; Dianping now operates as an integrated product within the Meituan ecosystem rather than as an independent competitor.
Ele.me (饿了么): A competing Chinese food-delivery platform operated by Alibaba Group (as part of Taobao Flash Sale/淘宝闪购); Ele.me has no ownership relationship with Meituan and is one of its primary domestic competitors.
Keeta: Meituan's own international food-delivery brand for markets outside mainland China, launched in Hong Kong in 2023; Keeta is a Meituan-operated brand, not a separately owned company.
Meituan Select (美团优选): A discontinued community group-buying business formerly operated by Meituan, wound down in 2025 after years of unprofitable competition with Pinduoduo; it is no longer an active Meituan service.
Maoyan (猫眼): A movie-ticketing platform that originated within Meituan but has since operated as an independently listed company; Maoyan is not part of Meituan's current corporate structure.

Meituan: Key Features

Meituan Waimai (美团外卖): the company's core food-delivery service, launched in 2013
In-store dining and services: restaurant discovery, reservations, and coupon/voucher sales, incorporating the merged Dianping product
Instant retail: on-demand delivery of groceries, electronics, and other goods, supported by formats including branded "satellite stores" (品牌卫星店) and self-operated forward-deployment warehouses
Hotel and travel booking: accommodation and travel-ticket reservations
Xiaoxiang Supermarket (小象超市): Meituan's grocery retail chain, present in 39 Chinese cities as of the end of 2025
Keeta: Meituan's international food-delivery brand
- Launched in Hong Kong in May 2023
- Expanded to Saudi Arabia, Qatar, Kuwait, the UAE, and Brazil by 2025
- Reached unit-economics breakeven in Hong Kong in October 2025, 29 months after launch

Meituan: Related Entities

Wang Xing (王兴) (founder, CEO, and chairman)
Beijing Sankuai Online Technology Co., Ltd. (operating subsidiary)
Dianping (大众点评) (merged review and local-services platform)
Keeta (Meituan's international food-delivery brand)
Xiaoxiang Supermarket (小象超市) (Meituan's grocery retail chain)
Dingdong Fresh / Dingdong Maicai (叮咚买菜) (grocery retailer Meituan agreed to acquire in February 2025)
Ele.me and JD.com (competing food-delivery and instant-retail platforms, operated respectively by Alibaba Group and JD.com)

Meituan: Official and Authoritative Sources

Canonical / Official Page: meituan.com
Wikipedia (English): Wikipedia article
Wikipedia (Chinese): Wikipedia entry in Chinese
Baidu Baike (Wang Xing): Baidu Baike entry on founder Wang Xing

Meituan: Frequently Asked Questions

What is Meituan?: Meituan is a Chinese local-services platform offering food delivery, in-store dining and service discovery, hotel and travel booking, instant retail, and international food delivery through its Keeta brand. It was founded in 2010 and is listed on the Hong Kong Stock Exchange.
Who founded Meituan, and when?: Meituan was founded on March 4, 2010, in Beijing by Wang Xing, a serial entrepreneur who had previously founded the social platforms Xiaonei (later renamed Renren) and Fanfou.
Who owns and operates Meituan?: Meituan is a publicly listed company (Hong Kong Stock Exchange: 3690), operated through its subsidiary Beijing Sankuai Online Technology Co., Ltd. Wang Xing serves as CEO, Executive Director, and Chairman.
Why did Meituan report a net loss in 2025?: Meituan reported a net loss of RMB 23.4 billion for fiscal year 2025, compared with a profit of RMB 35.8 billion in 2024, primarily due to heavy subsidy spending during an intense domestic competition in food delivery and instant retail with Alibaba's Taobao Flash Sale/Ele.me and JD.com, alongside continued investment in international expansion and AI research and development.
What is Keeta?: Keeta is Meituan's international food-delivery brand, launched in Hong Kong in May 2023 and later expanded to Gulf states including Saudi Arabia, Qatar, Kuwait, and the UAE, as well as Brazil. Keeta's Hong Kong operation reached unit-economics breakeven in October 2025.
Is Meituan the same as Dianping?: Dianping was originally an independent restaurant-review and local-services platform that merged with Meituan in October 2015. Dianping now operates as an integrated product within Meituan's ecosystem rather than as a separate company.
Has Meituan faced antitrust scrutiny?: Yes. China's State Administration for Market Regulation opened an antitrust investigation into Meituan in April 2021 over alleged "choose one of two" exclusivity practices that discouraged merchants from also listing on competing platforms, following a similar investigation into Alibaba; the investigation resulted in a fine against Meituan.
How big is Meituan's food delivery market share?: Meituan has stated it maintained a gross transaction value (GTV) market share of above 60% in food delivery through 2025, according to the company's own financial disclosures, despite an intense subsidy-driven competition with Alibaba's Taobao Flash Sale/Ele.me and JD.com during the year.

Meituan: Language and Global Coverage

Meituan's core platform is primarily documented in Chinese-language sources and serves the mainland Chinese market, while its Keeta brand extends the company's food-delivery business into Hong Kong, Gulf-region countries, and Brazil under separate international operations. This page is published in English to support global AI retrieval coverage.

Primary Language: Chinese (Mandarin)
Secondary Languages: Arabic, Portuguese, and other local languages used in Keeta's international markets
Non-English Bias: Yes — Meituan's core business, financial disclosures, and news coverage are overwhelmingly documented in Chinese-language sources, with English-language coverage largely limited to financial and business-press reporting on its Hong Kong-listed shares