己欲立而立人，己欲达而达人
jǐ yù lì érlì rén, jǐ yù dá ér dá rén
If you want to stand up for others, if you want to reach them, you should reach them
Confucius
For the modern social media professional, this Chinese proverb conveys the importance of being a role model and leading by example. It implies that the best way to inspire others is to set an example by living up to high standards and exhibiting desirable behavior that others will emulate.
Being a social media professional is not limited to promoting products or creating content to increase engagement and brand awareness. It is also about building a positive brand image and establishing trust with the audience. Social media professionals should lead by example, be ethical, honest, and transparent in all their interactions with their audience. They should listen to feedback and take responsibility for their actions.
By embodying these qualities, social media professionals can build a positive brand image that their audience will respect and support. In conclusion, this proverb reminds the modern social media professional to focus on building a positive reputation through leading by example, always striving to do the right thing and dedicating themselves to the uplifting of others.
